Purchasing in China

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China is one of the most important markets in the world.

We all know this, and more and more companies are interested in purchasing and importing goods made in China.
China is twice the size of Europe and finding a suitable supplier is a difficult task.

It is a challenge to find suppliers who meet our high quality standards. Finding the right manufacturer for a specific (technical) product requires a certain amount of experience, not only in the production processes, but also in aspects such as communication in the native language, negotiation potential and, not forgetting, the special cultural characteristics of China.

People often believe that we can make progress everywhere with our own (European) style.

The Chinese think and negotiate differently than we do, and sometimes we don't make progress simply because we don't understand each other.